Journal Entry #12: This is Awesome. (this will be an ongoing list)

In my many type observation journals that I have compiled in my career as a VC minor, I have run across some really awesome things and uses of text and typefaces. I would like to compile a bunch of them for you to see a bit of what I look for in type usage. When a designer is given free reign in the concept of a design (usually for a project that is NOT for a client, as that never happens in the real world) I like to see the direction it can go. I like to see a designer's sense of humor, or their twist of an old concept. That being said, and without further adieu, here are some of the goodies...



OK, this is effing hilarious. I know that the mustache trend is dying off, or maybe not, and it has picked up more speed and sleaziness than Magnum PI could ever hope for, but I had never seen it done like this. I love that the designer took all the open braces from each different typeface and made them into a mustache. The reason why I love it is because each one is so seperately expressive. I raraely use open braces and never took note of how different each one is. I feel that this really shows this.



I think these posters are funny. I know that 3d posters can get pretty annoying and give the sense that they're trying too hard, but I think these ones are funny. When the Take Two design contest was going on at school, I noticed that some entry for "No Country for Old Men" I believe it was, had a hole blasted through it, and I thought that it was really interesting. Obviously, it would be difficult to produce in a large scale production run, but for the one off, I though that it was really interesting. The type on these posters are minimal, but get the point across.